07-18-2011, 07:47 PM
subjectiv portion is as follows
1 )wt r marketing mix ? wrtie the marketing mix component factor ?3
2)interpret IFE total weighted scoreof 1.5, 2.8 n 3.4 shown on x axis of IE matrix of the firm ?3
3)vertical intigration is the degree to which firm owns its upstreams n its downstream buyer.wt can b the possible benefits if firm goes for vertical intigration ? 3
4)a value chain is a chain of activities .define any 3 primary activities of value chain identified by michael porter ? 3
5)positioning is actually the way a product is introduced into market audience .wt r the 5 steps required for effective product positioning ?3
6) mergers n acquisitions r the methods by which 2 companies combine to form a large company .wt can b the reasons of axplain achieving merger n acquisition ?5
7 ) explain SMART criteria for establishing annual objectives of organization ?5
8) the goal of value chain activities is to offer customer a level of value that exceeds the cost of activities which results in a profit margin .u r required to discuss some of primary value chain activities ?5
1 )wt r marketing mix ? wrtie the marketing mix component factor ?3
2)interpret IFE total weighted scoreof 1.5, 2.8 n 3.4 shown on x axis of IE matrix of the firm ?3
3)vertical intigration is the degree to which firm owns its upstreams n its downstream buyer.wt can b the possible benefits if firm goes for vertical intigration ? 3
4)a value chain is a chain of activities .define any 3 primary activities of value chain identified by michael porter ? 3
5)positioning is actually the way a product is introduced into market audience .wt r the 5 steps required for effective product positioning ?3
6) mergers n acquisitions r the methods by which 2 companies combine to form a large company .wt can b the reasons of axplain achieving merger n acquisition ?5
7 ) explain SMART criteria for establishing annual objectives of organization ?5
8) the goal of value chain activities is to offer customer a level of value that exceeds the cost of activities which results in a profit margin .u r required to discuss some of primary value chain activities ?5
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