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MKT530 Assignment No : 2 Solutions Spring Fall 2014 Due Date: 22 July, 2014
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MKT530 Assignment No : 2 Solutions Spring Fall 2014 Due Date: 22 July, 2014

Question:
By keeping in mind the above mentioned background, where the elements of effective TV

commercials have been discussed, you are supposed to analyze the TV commercials of 7up,

Pepsi and Coca cola.

In your opinion commercial of which brand is more effective and persuasive?

(Provide at least five arguments in favor of your answer) (10 Marks)
FORMATTING GUIDELINES:

 Use the font style “Times New Roman” or “Arial” and font size “12”.
 It is advised to compose your document in MS-Word format.
 You may also compose your assignment in Open Office format.
Use black and blue font colors only

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